The Spray Crew

Branding

The Spray Crew

The Spray Crew already knew how to make tired surfaces look brand new. The brand just needed the same treatment.

The brief was to give The Spray Crew a recognisable identity rooted in the work it does. PKO took the rhythm of spraying as the starting point: move, stop, start again. That sequence shaped the logo, while its curves echo the sweep of a spray gun.

The identity works across business cards, printed material and future digital use, so it stays recognisable wherever the business shows up.

The result is a bold, flexible brand with a bit of movement baked in, just like the job itself.

The Spray Crew project image 1
The Spray Crew project image 2
The Spray Crew project image 3
The Spray Crew project image 4
The Spray Crew project image 5
The Spray Crew project image 6
The Spray Crew project image 7
The Spray Crew project image 8

Next Project

Snowbiz

View Project

Fancy a cuppa?

You don’t need a perfect brief. You don’t even need to know exactly what you need. That’s kind of the point.

Start a Chat